FashDigiDigest #12
This week, we have news from Snapchat, as well as branded emojis, Instagram updates and influencer insights.

It's been a busy week in digi-land. Instagram launched its latest video initiative, W Magazine made its Snapchat Discover debut and Kenzo X H&M released a series of playful emojis to coincide with the launch of its hotly-anticipated collaboration. In case you missed any of these stories, we've rounded-up all of this week's most-talked about digi news below...
Luxury Hospitality Brands Must Focus on Fine-Tuning Social Media Strategies
Instagram Brings Stories to the Explore Tab
http://www.theverge.com/2016/10/18/13319266/instagram-stories-explore-tab-snapchat
W Magazine Turns to Snapchat Discover to Reach Young Readers
http://www.glossy.co/modern-media/w-magazine-turns-to-snapchat-discover-to-reach-young-readers
Getting Your Influencer Game Right Is More Important Than Ever
http://fashionandmash.com/2016/10/18/comment-counts-getting-influencer-game-right-important-ever/
Kenzo X H&M Express Brand Motifs in Emoji-form as Capsule Debut Nears
https://www.luxurydaily.com/kenzo-hm-express-brand-motifs-in-emoji-form-as-capsule-debut-nears/
Words by Dan Flay