FashDigiDigest #17

All the latest fashion and social media news in one easy-to-read post.

© Burberry AW17

This week, learn why Vogue's Facebook chatbot is this season's must-have accessory, why luxury brands need to market themselves to Millenials and how H&M is overhauling its Instagram with a little bit of help from The Weeknd.

Why Marketing to Millennials is Vital for Luxury

https://www.luxurydaily.com/why-marketing-to-millennials-is-vital-for-luxury/

Is Technology Going Out of Fashion?

http://fashionandmash.com/2017/02/28/technology-fashion-week-innovation/

H&M Turns to Collaborations and a New Instagram Account to Spotlight Menswear

http://www.glossy.co/platform-effect/hm-turns-to-collaborations-and-a-new-instagram-account-to-spotlight-menswear

British Vogue Launches Fashion-Forward Facebook Chatbot

http://www.thedrum.com/news/2017/02/17/british-vogue-launches-fashion-forward-facebook-chatbot

Compiled by Dan Flay

#fashdigidigest #vogue #Instagram