Can you stay stylish while catching ‘em all? Natalie Hughes investigates… Despite my affinity with all things digital, I don’t ‘do’ video games. My brief affair with the 2D variety (Super Mario Bros on the original NES, if you must know) came to a halt when they assumed a third dimension. Spatial awareness isn’t one of my strong points. Needless to say, when Nintendo unveiled Pokémon GO, I remained stubborn as an ox (or a Charizard). I tweeted ‘Pokémon GO away’, avoided the a

Instagram has launched a new set of business tools. Featuring three new options including Contact, Insights and Promote, the photo-sharing app's new toolkit aims to help businesses reach new customers and simplify how they measure their performance. In a recent blog post, Instagram explained "With so many companies using Instagram, and many people on the platform interacting with them, there was a desire from our business community to do more. So we listened! After hundreds o

Yep, that's right! There might soon be a way to save your Insta edits for later. If you thought Instagram Stories was a game changer, you haven't seen anything yet. Instagram is rolling out a new 'drafts' option - music to the ears of social media editors everywhere. Currently pressing the back button discards all of your carefully thought out filter choices, but this new feature will allow users to save their work mid-edit. Although the test version is only available to a se

Twitter Moments is changing. The micro-blogging site is giving brands and influencers access to its ‘Moments’ feature - a tool which will soon be available to all users. The Moments tab currently groups together popular content from across Twitter and allows users to track developing news stories and trending topics. Moments will enable brands to curate and share a selection of tweets that relate to a specifc 'event' or 'theme'. For example, during fashion week luxury brands

Theres's an awesome emoji-predicting keyboard app, called Swiftmoji. Finding the right emoji just got a whole lot easier. Swiftmoji aims to minimise the time it takes to find the perfect emoji. This super useful emoji hunting tool works by suggesting a variety of emojis based on whatever users type. For example, typing "fashion" suggests a shoe, a dress and a red lipstick. Although the results can be a little hit and miss from time to time. One things for sure, we're totally

We shine the spotlight on five brands that built a customer base via Instagram.