Learn how to market your brand in real time. Are you making the most of Facebook Live? It's a much-hyped new tool for influencers and publishers looking to live-stream their brand directly into the feeds of thousands of users, but it's not as easy as simply pointing your iPhone at something interesting and hoping for the best (something that we're sure Chewbacca Mask Lady would disagree with). There's actually a lot of thought and planning involved to ensure that your posts a
Forget crushed velvet, posh puffas and brocade, this season's hottest new trend is the chatbot. Following on from the success of Tommy Hilfiger's foray into “see-now-buy-now” fashion, Burberry partnered with Facebook to launch a chatbot of its own. Known for being an early adopter when it comes to social media, Burberry knows all to well that it's better to build an audience early than get left behind. Back in 2015 Burberry became the first brand to stream its London Fashion
The most stylish social media news stories from #NYFW. Vogue's fashionable late arrival to Snapchat Discover and Google's curated fashion week search results were amongst some of the week's most talked about stories. Keep up to date with all of the latest digital happenings from NYFW below... Vogue Snapchat Discover Channel Premieres Amidst NYFW https://www.luxurydaily.com/vogue-snapchat-discover-channel-premieres-amidst-nyfw/ #ICYMI: Desigual’s Models Wore Snapchat Filters a
Keep up with the latest in fashion social media. Our weekly digital news round-up is packed full with everything you need to know. This week zoom made its long-awaited debut on Instagram, Bloomingdale's turned shopping into a game and brands proved just how innovative they can be on Snapchat. Discover all of these stories and more below... Innovating On Snapchat: Misha Nonoo, Ann Taylorloft And River Island http://fashionandmash.com/2016/09/02/snapchat-misha-nonoo-loft-river-
Here's your weekly dose of digital news. Keeping up to date with the latest social media news, trends and tips can be tough. But it doesn't have to be. FashDigiDigest is here to keep you in the know. This week's round-up features the skinny on Snapchat fashion shows, fashions brand's experimental Instagram Stories and everything that you need to know about the vertical video trend. Misha Nonoo Shifts Sales Strategy, Plans Snapchat Show https://www.businessoffashion.com/articl
Snapchat is set to become even more popular. According to a recent report by eMarketer, the photo-sharing app - which currently boasts over 150 million daily users - will increase its user total to 217 million by the end of 2017. The report suggests that Snapchat will see a 27.2% rise in user growth by the end of 2016 and a further 13.6% increase over the course of 2017. Snapchat's continued growth will no doubt attract the attention of big name brands who to want to engage
The latest happenings from around the web. FashDigiDigest is a snapshot of recent stories that matter most in the world of fashion, social media and digital marketing. In the spotlight this week; Gucci's new mobile game, Facebook's teen-only social network and Pinterest's foray into native video ads. Gucci Ingrains Brand Symbols into Consumer Lexicon Via In-App Game https://www.luxurydaily.com/gucci-ingrains-brand-symbols-into-consumer-lexicon-via-in-app-game/ Pinterest Start
Theres's an awesome emoji-predicting keyboard app, called Swiftmoji. Finding the right emoji just got a whole lot easier. Swiftmoji aims to minimise the time it takes to find the perfect emoji. This super useful emoji hunting tool works by suggesting a variety of emojis based on whatever users type. For example, typing "fashion" suggests a shoe, a dress and a red lipstick. Although the results can be a little hit and miss from time to time. One things for sure, we're totally