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My Digital Life: Ella Gregory, Founder, Coco’s Tea Party

My Digital Life: Ella Gregory, Founder, Coco’s Tea Party

Natalie Hughes talks productivity, MySpace songs and Tinder with blogger, Ella Gregory. The blogging industry has seen a seismic shift since the days of low-res outfit photos and rudimentary Blogger layouts, leaving some online creators in its wake. But not Ella Gregory – though only 26, Ella is something of a blogging doyenne. At just 16, she founded Coco’s Tea Party as a source of daily fashion intel. Since then, it’s evolved to include long-form features and interviews spa

FashDigiDigest #10

Coming Soon: Longer Tweets

Coming Soon: Longer Tweets

The Twitter character count is changing. In a bid to attract more users to the micro-blogging site, photos, videos, GIFs and quote tweets will no longer have an impact on Twitter's 140-character limit. Currently attachments add an extra 24 characters to the length of a tweet, which up until now was a huge inconvenience for social media editors and brands alike. As part of the new update - which launches on September 19th - tweets that start with a username will now automatica

My Digital Life: Katie Rose, Director of The Bridge Co.

My Digital Life: Katie Rose, Director of The Bridge Co.

From Lulu Kennedy’s right-hand woman to fashion entrepreneur, Katie Rose has worked her magic on some of the industry’s most celebrated emerging designers. Natalie Hughes talks Instagram Stories, teenage screen-names and bibliophilia with the London-based boss. I can’t remember exactly how Katie Rose and I first crossed digital paths, but within a couple of times of meeting IRL, we’d already exchanged our cringeworthy teenage online aliases and our mutual love for a certain t

Snapchat Surges In Popularity

Snapchat Surges In Popularity

Snapchat is set to become even more popular. According to a recent report by eMarketer, the photo-sharing app - which currently boasts over 150 million daily users - will increase its user total to 217 million by the end of 2017. The report suggests that Snapchat will see a 27.2% rise in user growth by the end of 2016 and a further 13.6% increase over the course of 2017. Snapchat's continued growth will no doubt attract the attention of big name brands who to want to engage

Brands Can Now Create Their Own Twitter Stickers

Brands Can Now Create Their Own Twitter Stickers

Twitter is letting advertisers sponsor and create their own branded stickers. Following an overhaul of its photo editing tools earlier this year, Twitter users have been busy customising their photos with an array of props, emojis and accessories. Once a photo with stickers has been tweeted, the photo then becomes searchable in a new, visual take on the hashtag. Advertisers can choose to purchase either four or eight branded stickers at a time, all of which will appear in the

Instagram Is Testing a New 'Save Drafts' Feature

Instagram Is Testing a New 'Save Drafts' Feature

Yep, that's right! There might soon be a way to save your Insta edits for later. If you thought Instagram Stories was a game changer, you haven't seen anything yet. Instagram is rolling out a new 'drafts' option - music to the ears of social media editors everywhere. Currently pressing the back button discards all of your carefully thought out filter choices, but this new feature will allow users to save their work mid-edit. Although the test version is only available to a se

What Does Twitter Moments Mean for Brands?

What Does Twitter Moments Mean for Brands?

Twitter Moments is changing. The micro-blogging site is giving brands and influencers access to its ‘Moments’ feature - a tool which will soon be available to all users. The Moments tab currently groups together popular content from across Twitter and allows users to track developing news stories and trending topics. Moments will enable brands to curate and share a selection of tweets that relate to a specifc 'event' or 'theme'. For example, during fashion week luxury brands

This Keyboard App Can Predict Your Next Emoji

This Keyboard App Can Predict Your Next Emoji

Theres's an awesome emoji-predicting keyboard app, called Swiftmoji. Finding the right emoji just got a whole lot easier. Swiftmoji aims to minimise the time it takes to find the perfect emoji. This super useful emoji hunting tool works by suggesting a variety of emojis based on whatever users type. For example, typing "fashion" suggests a shoe, a dress and a red lipstick. Although the results can be a little hit and miss from time to time. One things for sure, we're totally

FashDigiDigest #3

FashDigiDigest #3

What's been going down in the socialsphere this week? From new emojis and Instagram's Snapchat-inspired makeover to why mobile is big news for brands, FashDigiDigest has got it covered. As usual we've rounded up the week's most popular news stories from across the web. Introducing Instagram Stories http://blog.instagram.com/post/148348940287/160802-stories The Outnet’s Social Media Study On Joy Provides Key Content Lessons For Brands http://fashionandmash.com/2016/07/29/outne

Tiffany is the First Luxury Brand to Sponsor a Snapchat Lens

Tiffany took to Snapchat to debut its new social media campaign #LoveNotLike. Headed up by former Vogue Creative Director Grace Coddington, Tiffany is hoping to reach a younger, more digitally aware audience through social media and the power of celebrity. Sponsored Lenses have proven to be huge hit with brands like L'Oréal Paris who have previously struggled to encourage customers to engage with branded content, let alone post it online and share it with their friends. Tiffa

FashDigiDigest #2

FashDigiDigest #2

Michael Kors, Supreme and Mango have been hitting the headlines this week... Here's our round-up of the latest digital news from around the world. This week's trending stories? The Insta-adventures of a Supreme superfan, Michael Kors' latest social savvy and Facebook Messenger's global takeover. The Instagram Unpicking Supreme’s Obscure Hidden References http://www.dazeddigital.com/fashion/article/32180/1/the-instagram-unpicking-supreme-s-obscure-hidden-references Michael Kor

FashDigiDigest #1

10 Game-Changing Twitter Shortcuts

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